“Cover and color” Marble Makeup concept developed.
1965
Cosmetics sales initiated in Hawaii, USA.
1967
Factory completed in Miki City, Hyogo Prefecture.
Hyogo Training Center opened simultaneously.
1969
Commended by the Ministry of International Trade and Industry (MITI) as a business contributing to exports.
1973
Wrinkle prevention and skin care product Dual Wrinkle Cream developed.
1974
European esthetic beauty concepts introduced.
Naris developed cosmetics specifically for esthetic beauty, and began opening franchise salons.
1981
Fragrance-free “Dressique” makeup series developed.
1983
Naris embarks on mail-order sales as one aspect of business diversification.
Majesta skincare series developed through the application of biotechnology.
1984
Distribution centers established in five domestic locations to strengthen distribution framework.
1987
Terminals installed at 970 dealers nationwide to improve distribution efficiency, and VAN order processing system implemented.
“Beauty 5” portable beauty equipment―with esthetic beauty technology―developed and introduced by the home ‐ call sector to differentiate Naris further from competitors through improved customer service.
1988
Naris embarks on retail outlet sales.
Tokyo Building completed.
1990
Fukuoka Building completed.
1991
“Gloriart” makeup range developed using the industry’s first W/O/W emulsion stabilizer technology.
1994
New “Beauty 7” portable beauty equipment developed. Distribution center for cosmetics for retail outlet sales completed.
1995
“Selgrace” high-end skincare series developed.
1997
Pilot shop “Naris Netin” opened in Dia Mall Osaka.
1998
Kagoshima Building completed. Portable ultrasound beauty device “Beauty Sonic” developed.
2000
Naris Up Cosmetics Co., Ltd. established.
2001
“Mega Beauty” palm-size beauty device developed.
2002
“Selgrace” high-end base makeup series developed.
2003
Naris Water Systems Co., Ltd. established. Hyogo Factory, Hyogo Training Center, and Central Distribution Center obtain ISO 14001 certification.
2004
“De I’m” Naris Beauty Studios opened throughout Japan.
2005
Hyogo Training Center renovated and expanded. Naris Cosmetic Frontier Co., Ltd. established with the aim of offering employment opportunities to disabled people.
2007
Naris celebrates its 75th anniversary. Beauty Solution, a technique of applying ultrahigh pressure to cosmetics to make extremely fine particles, developed. Naris Wings B&H Co., Ltd., a company that provides total solutions to beauty and health, established.
2009
“Mega Beauty LxH”, a beauty device that incorporates LED illumination and a hot function that warms the skin,
developed.Naris starts bulk export of products from Thai firm, Better Way Co., Ltd.
2010
Naris Beauty Creation College, Pridage, established with the aim of enhancing the firm’s beauty education business.
2014
・Japan Wellness Therapist Association established
・Naris acquires the shares in Naris Cosmetics of Hawaii, Inc. in the United States of America.
2017
The Hyogo Factory acquired ISO22716 certification.
2019
Completed construction of a new factory within the Hyogo Factory.
2021
Seijuden corporate museum opened. Renovations of the Hyogo Training Center completed.
